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LIVE WEBINAR

Your customer database is a revenue engine

How to use customer behavior to fuel your growth

In this webinar for ecommerce brands, you’ll discover how to use advanced segmentation strategies — powered by engagement, recency, frequency, and monetary data (eRFM) — to unlock the full potential of your customer email list.  

We’ll show you how to:

  • Diagnose gaps in your current ecommerce segmentation approach  
  • Identify high-value and missed-opportunity segments using real-time buyer behavior  
  • Launch personalized ecommerce campaigns that move the needle on engagement and sales  
  • Measure whether your email and SMS marketing is actually working with clear, trackable progress   

You’ll also get a firsthand look at how Maropost’s Customer Intelligence Reports make this process faster, smarter, and easier — no spreadsheets or guesswork required.  

Whether you're an ecommerce marketer looking for better results or an executive wanting to see the ROI of your online shop this session is for you.  

Stop guessing. Start growing. 

Watch it on-demand

Speakers

Jason Ferrara Chief Marketing Officer, Maropost

Jason Ferrara
Chief Marketing Officer, Maropost

Manny Ju Product Consultant, Maropost

Manny Ju
Product Consultant, Maropost

Additional resources

Ready to learn more, right now? Explore these free resources.


 
Customer loyalty guidebook: How to turn first-time buyers into lifelong customers
Retention isn’t about flashy rewards — it’s about being the brand customers can rely on. Download the ebook »


 
Ebook: Personalized search is reshaping shopper expectations
If your ecommerce search isn’t actively helping your customers find (and buy) what they want, it’s time for a change. Turn your search bar into a serious growth engine. Get the ebook »
 

About Maropost

Maropost is a purpose-built platform that connects every part of your retail and ecommerce business. 

From your storefront and marketing automation to personalized merchandising, inventory sync, and real-time POS, Maropost delivers total operational clarity in one unified system. It’s built for brands that want fewer logins, cleaner data, and better outcomes across every customer journey.

Say goodbye to tool overload. Say hello to smarter growth. 

Maropost 2025